Todd Sampson
At Dyson, we were the first to do a totally see-through product. The iMac came out later, but we did it first. Jonathan Ive bought one in England. It was a new type of material you could use that gave these rather beautiful translucent turquoises and blues, and we did a couple of vacuum cleaners with that.
Jonathan Ive bought one when he came back to England and asked us to send another one over for Steve Jobs, which I did. But it was very annoying because I then get Japanese journalists coming into my office saying, “Ah, you copy iMac.”
But what’s wonderful about Apple, I mean, over the last 10 years, you hear all these stories about how manufacturing is dead, Google’s the future, all this kind of thing. But what’s the biggest and richest company in the world? It’s the company that makes things. They make serious things.
